Sunday, February 26, 2006

blog buzz

The Washington Post has an article about a former copywriter who is now a New York City cabdriver. Of course she blogs about her experiences and it is quite interesting. She receives about 140,000 page hits a day, which is about 440 times more traffic than this blog averages.

Also in today's Post, there is an article which reports that there are over 30 million blogs. I know that sounds like a lot, but the world's population reached 6.5 billion people yesterday. Also, Daniel Gross of slate.com wonders if the blog bubble has burst. A recent Gallup poll titled "Blog Readership Bogged Down" showed that only 9 percent of those polled said they regularly read blogs, while 66 percent said they never read them. The same poll reported zero growth in blog readership.

It is interesting because in the last year many media outlets have started to incorporate blogs into their website. It seems that every columnist is required or encouraged to start blogging. The Washington Post links blogs which quote its articles. Slate.com does an almost daily blog update. The Fort Wayne Journal Gazette was the first Indiana paper that I noticed to pay attention to local blogs. The local alternative paper Nuvo has recently encouraged its writers to blog as well even though Steve Hammer has had a blog for some time. The Star has had its community panelists for sometime, but only recently has it featured bloggers David Lindquist-music critic; David Hutchens-IU basketball coverage; Dan McFeely - bariatric surgery; and Raygan Swan -- I have no idea. I imagine this is happening in newspapers all across the country as there are only a handful of newspaper companies anyway. In spite of all of these "old media" attempts to incorporate blogs into their newspapers, it is surprising that blog readership is still stagnant.

3 Comments:

Blogger Andrew Kaduk said...

I would wager to say that the "trendiness" of blogs is what has expired, taking with it legions of teens and pre-teens. It is likely that the parents of these children view blogs to be little more than "gossip engines" and will not truly find the utility or entertainment value inherent in them (blogs) until the nuisance factor has subsided a bit. I have no doubt that the longevity of blogs as a whole will be solely determined by the public's ability to get past the notion that "Blogs are for kids to badmouth their teachers and the prom queen."

February 27, 2006  
Anonymous Anonymous said...

Raygan Swan's Blog= 1. Looking hot during random activities to increase readership. 2. Passing time prior to marrying AJ Foyt number 4.

February 27, 2006  
Blogger torporindy said...

Andrew, there is definitely a myspace effect on the perception of blogs.

I shouldn't really bag on Raygan Swan. She's a fellow ISU grad. I read her blog and it's pretty interesting. I think it's just silly photo montage at the top.

February 27, 2006  

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